Why I built this

I'm Kellen. I own a 2023 Jayco White Hawk and I've been renting out of central Wisconsin for years.

Long before there was any software, I was doing this by hand. Watching the event calendar. Holding dates I was tempted to fill with an ordinary weekend because I could see something bigger coming. Pricing the week instead of the night.

It worked. It also cost me hours every month that I did not have, and it only worked because I happened to know which weekends in this part of Wisconsin were worth waiting for. That knowledge is not written down anywhere. You either have it or you are guessing.

The thing I was actually optimizing

It took me a while to name it. I was not chasing a higher nightly rate for its own sake. I was chasing fewer turnovers for the same money or more.

Four ordinary weekends and one event week can put similar numbers on the calendar. They are not similar amounts of work. Four cleanings against one. Four handovers, four sets of messages, four loads of laundry, four sets of keys. The nights look alike on a booking dashboard and they feel nothing alike on a Sunday evening.

That is what RVYield is built around, and it is the part I think most pricing advice misses. Return on Labor, not revenue.

The company

RVYield is a Wisconsin business, and I am the sole owner. It is not venture backed and there is no team behind a logo. If you email support, you get me.